Product Descriptions
Tops and Tees
1. The Icon Crew (Unisex Classic Crew)
A clean, classic silhouette that flatters every form. Effortless, adaptable, and made to be lived in.
Fabric: 100% cotton with 180 GSM for lightweight comfort.
Fit: Perfect unisex regular fit – your go-to everyday tee.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
2. The Muse Crew (Sculpted Crew)
A fitted classic that flatters your shape while keeping things effortless. Simple, chic, and made for everyday queens.
Fabric: Pre-shrunk 100% cotton, 180 GSM – soft, breathable, and stays true to size wash after wash.
Fit: Regular fit – tailored for a flattering, everyday silhouette without compromising comfort.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
3. The Canvas Tank (Women’s Tank)
A sleek, sculpted essential that adapts to your style like a blank canvas — perfect for layering or wearing solo.
Fabric: 100% cotton, 180 GSM – lightweight, breathable, and perfect for warm days or layered looks.
Fit: Regular fit – sleek and comfortable with room to move.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
4. The Sketch Tank (Women’s Cropped Tank)
Light, cropped, and expressive — a playful take on the classic tank.
Fabric: Premium feel with 180 GSM cotton – pre-shrunk and ultra-soft for breathable comfort that lasts all day.
Fit: Cropped regular fit – designed to sit just right for a flattering, fuss-free silhouette.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
5. The Palette Crop (Cropped Tee)
Easy and balanced, a cropped tee that pairs with everything — your styling palette made simple.
Fabric: Super combed, pre-shrunk 100% cotton, 180 GSM – smooth to the touch, breathable, and built to last.
Fit: Cropped length with half sleeves – a flattering blend of comfort and edge.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
6. The Darling Crop (Baby Tee)
Fitted and nostalgic, like a study in line and form. A 90s-inspired essential with a modern feel.
Fabric: Made with a soft and flexible 240 GSM blend of 95% cotton and 5% spandex, this tee offers a snug, body-hugging fit that moves with you.
Finish: Treated with a bio-wash for enhanced softness and long-lasting wear. Breathable and gentle on skin—perfect for all-day comfort.
Fit & Style: Designed for a flattering cropped look, this baby tee is the go-to essential for Gen Z wardrobes—effortlessly cool, versatile, and easy to pair.
Use: Style it with cargos, skirts, or denim for a street-ready look that speaks confidence and comfort.
Proudly designed and made in India.
7. The Subject Shirt (Unisex Button-down Shirt)
Relaxed, flowing, and effortlessly versatile, designed for all-day ease, this oversized shirt works as a statement layer, a casual essential, or a blank canvas for your personal style.
Fabric: 100% cotton, 240 GSM – Crisp weave with a structured yet easygoing vibe.
Fit: Oversized fit with half sleeves and straight hem – made to layer, made to flow.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
Dresses
8. The Drape Dress (T-Shirt Dress)
Soft, flowing, and effortlessly chic. With clean lines and a relaxed silhouette, this tee dress moves with ease and timeless style.
Fabric: Pre-shrunk 100% cotton, 180 GSM – lightweight, breathable, and made to keep its shape wash after wash.
Fit: Relaxed t-shirt silhouette – easygoing, flattering, and effortlessly stylish.
Details: Comes with attached pockets for that perfect blend of comfort and convenience.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
9. The Bloom Dress (Maternity Dress)
An ode to growth and grace. Designed to evolve with you, celebrating beauty in every stage.
Fabric: Pre-shrunk 100% cotton, 180 GSM – soft, breathable, and gentle on the skin for all-day comfort.
Fit: Comfort fit – designed to adapt to your body through every stage of motherhood.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
Bottomwear
10. The Easel Shorts (Unisex Terry Shorts)
Relaxed structure meets soft comfort — a foundation piece for your off-duty style.
Fabric: Premium terry blend (90% cotton, 10% polyester) – midweight 260 GSM that feels soft, breathable, and built to last.
Fit: Unisex relaxed fit – easygoing style made for everyone.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
11. The Brush Joggers (Unisex Joggers)
Comfort meets creativity in these relaxed joggers. Soft, versatile, and effortlessly stylish, they move with you.
Fabric: 100% cotton, 260 GSM – active feel with movement-ready comfort.
Fit: Unisex jogger with ribbed waist and cuffs – relaxed cut, tapered look.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
Sweatshirts and Hoodies
12. The Loft Crew (Unisex Sweatshirt)
Textured, balanced, and effortless. A refined staple for cooler days.
Fabric: 100% cotton, 300 GSM fleece – thick, soft, and breathable for daily comfort.
Fit: Unisex regular fit – crafted for a relaxed silhouette with snug ribbed cuffs and hem.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
13. The Loft Oversized (Unisex Oversized Sweatshirt)
Textured, balanced, and effortless, and oversized for added coziness. A refined staple for cooler days
Fabric: 90/10 Cotton - polyester blend with 400 GSM – thick and soft for all-day comfort.
Fit: Unisex oversized fit – relaxed through the body with dropped shoulders for a laid-back look.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
14. The Atelier Hoodie (Unisex Hoodie)
Cozy, versatile, and effortlessly stylish, this hoodie is perfect for when the AC is cranked up too high or when the weather finally cools down.
Fabric: 100% cotton, 300 GSM brushed fleece – heavyweight and cozy, for chilly days.
Fit: Unisex regular fit – snug around the cuffs and hem with a comfy relaxed feel.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
15. The Warehouse Hoodie (Oversized Hoodie)
Where comfort meets craft: the perfect layer for messy masterpieces and lazy Sundays.
Fabric: 100% cotton, 400 GSM – soft, and made to keep you warm without feeling stuffy.
Fit: Unisex oversized fit – relaxed all around with dropped shoulders for an easygoing look.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
16. The Workshop Hoodie (Cropped Hoodie)
The perfect balance of cozy and cropped: made for layering, lounging, and late-night workshopping.
Fabric: 100% cotton, 320 GSM – thick, soft, and warm with a premium feel perfect for cooler days.
Fit: Cropped silhouette – modern, relaxed, and designed to elevate your everyday look.
Details: Finished with Derby rib hem and cuffs for a structured fit that holds its shape and adds that extra edge.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.
17. The Basement Hoodie (Unisex Hoodie with Zip)
Cozy, adaptable, and effortlessly stylish, this zip-up hoodie is perfect for layering when the temperature dips or the air conditioning gets chilly. The full-length zipper offers easy wearability and ventilation control, making it a go-to for casual outings or relaxed days at home.
Fabric: 90% cotton, 10% polyester, 400 GSM – Built for warmth, made to last.
Fit: Unisex regular fit for relaxed, ready for every day, with ribbed cuffs for that perfect fit.
Care: Wash inside-out in cold water, dry on low heat. Flip it inside out before ironing.
Proudly designed and made in India.